How to Prevent the E-Paper Screen of Digital Price Tags from Turning Red?

With the continuous advancement of technology, Epaper Digital Price Tags have been  widely used in the retail industry.   Electronic  digital price tag  can not only update price information in a timely manner, but also effectively reduce labor costs and improve work efficiency. However, many customers found that these E-paper screens would turn red within 24 hours when using E-ink pricer  digital tags,   which not only affects the aesthetics of the label, but may also have a negative impact on consumers' shopping experience. So, how to solve the problem of ESL electronic shelf labels turning red?

First, we need to understand the working principle of digital price tag for shelves. Electronic ink screens use tiny electron particles to change color under the action of an electric field to display different information. All E-paper screens in the world will turn red within 24 hours, because the red particles will swim upwards. This is a physical phenomenon of E-Paper. 

Therefore, we’ve set up a mechanism to automatically refresh once every 24 hours for our digital shelf price tag, so that the screen of all the ESL shelf price tags always maintains a normal background without affecting the display effect. What’s more, the refresh only takes a few seconds to complete, so it will not affect the customer's shopping experience.

Generally, the automatic refresh is 24 hours after the price tag was last refreshed. We suggest customers refresh the electronic price  display labeling at a specified time, and then the subsequent automatic refreshes will also be at this time point 24 hours later.

Supermarkets usually update prices after they are closed, or they can set a reservation time in the software, such as updating all  electronic price labels at 2:00 a.m., if the pricer smart ESL tags are not refreshed again, they will automatically refresh at 2:00 a.m. each day.

We have more than 40 models of ESL digital price tags to choose from (from 1.54'' to 1.8", 2.13'', 2.66'', 2.9", 3.7'', 4.2'', 5.8'', 7.3''...till 13.3''), and it is still increasing. As for the screen display color, we have 2 colors, 3 colors, 4 colors till 10 colors. Now in China, very few manufacturers can produce so many sizes and colors. Please feel free to contact us for more product information and the best price list for distributor


Post time: Nov-15-2024